Case Studies

Case Study: Scaling Pipeline for a B2B IT Manufacturer

From $2M to $14.4M in Pipeline - in 90 Days

A mid-sized B2B IT hardware manufacturer needed to dramatically expand its top-of-funnel pipeline. With a $3M annual revenue target and only $2M in active pipeline, the gap was clear - but the internal sales team lacked the bandwidth, tooling, and infrastructure to get there fast.

The Challenge

The company had strong product-market fit, but struggled to scale outbound execution. Their prospecting tech stack was fragmented, messaging was inconsistent, and lead management lacked defined handoff rules. Despite having willing reps, there was no system in place to reach and engage new buyers at scale - let alone turn that into predictable pipeline.

The Solution

The GTM AI Agency took over the design, deployment, and day-to-day management of the outbound GTM engine. That included:

This wasn’t a strategy deck. It was full-stack execution – shipped and managed end-to-end.

The Outcome

In under 90 days, the client's pipeline run rate jumped from $2M to $14.4M - a 7x lift.

Case Study: Scaling Pipeline for a B2B IT Manufacturer

More importantly, the newfound outbound system:

Why It Worked

This wasn't a lead-gen campaign. It was a managed outbound system - combining tools, data, process, messaging, and oversight - delivered by a team that understands how to build machines, not just book meetings.

Operator Wins

Real clients. Real signals. Real outcomes.

Every move you see here turned insight into a pipeline.

Reviving $800K in Dead Pipeline

How Hypermodern rebuilt outbound for a financial MSP, turned ghosted deals into $175K in new revenue, and replaced founder-led chaos with a repeatable GTM engine.

From 4.5x to 6.2x: The Exit Engine

This MSP needed a valuation story, not just a sales spike- Hypermodern deployed a tactical outbound machine that reduced founder dependency, embedded AI into outbound, and boosted the exit multiple from 4.5x to 6.2x in six weeks.

The Cognito Signal: From Stack Fingerprint to Multi-Year Al Deal

A mid-market MSP stopped chasing cold leads and started hunting real signals. Hypermodern helped identify a single technical fingerprint (Amazon Cognito) at the exact right moment, tri*ring a multi-year, high-margin Al infrastructure deal in under 14 days.